Top skills for Head of Marketing jobs
Based on 116 active Head of Marketing postings · updated Oct 8, 2026.
Skills employers ask for
The share of Head of Marketing postings that list each skill. Text that appears in almost every posting — equal-opportunity and benefits sections — is left out.
- Marketing98%
- Business51%
- Revenue38%
- Design31%
- Analytics29%
- Innovation23%
- Automation22%
- Thought Leadership21%
- Accountability20%
- Sales Enablement19%
- Digital Marketing18%
- Hiring17%
- Business Objectives15%
- Finance15%
- Content Marketing13%
- Coaching11%
- Investments11%
- Webinars11%
- Advertising10%
- Narratives10%
- PlayBook10%
- Decision Making9%
- Landing Pages9%
- Mental Health9%
- Branding7%
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