Top skills for Digital Marketing Specialist jobs
Based on 112 active Digital Marketing Specialist postings · updated Oct 8, 2026.
Skills employers ask for
The share of Digital Marketing Specialist postings that list each skill. Text that appears in almost every posting — equal-opportunity and benefits sections — is left out.
- Marketing92%
- Digital Marketing92%
- Analytics60%
- Business42%
- Automation40%
- Google Analytics39%
- Landing Pages36%
- Advertising33%
- Design32%
- Google Ads32%
- Lead Generation31%
- Facebook21%
- Instagram18%
- WordPress18%
- Video Editing17%
- Business Objectives14%
- Content Management14%
- Digital Advertising13%
- Online Marketing13%
- Publishing13%
- A/B Testing11%
- Content Marketing11%
- Graphic Design11%
- Marketo11%
- YouTube11%
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